@import url('https://fonts.googleapis.com/css2?family=DM+Sans:wght@400;500;600;700&family=Manrope:wght@400;500;600;700;800&display=swap');
:root{--ink:#191b38;--ink-soft:#343952;--muted:#62677a;--paper:#fff;--cloud:#f7f7fb;--lavender:#f1ebf8;--purple:#9447d6;--coral:#ff725c;--orange:#ff994d;--line:#e4e4ed;--radius:24px;--shadow:0 22px 60px rgba(30,29,67,.11);--container:min(1180px,calc(100% - 48px))}
*{box-sizing:border-box}html{scroll-behavior:smooth}body{margin:0;background:var(--paper);color:var(--ink);font:400 16px/1.65 'DM Sans',Arial,sans-serif}body.admin-bar .site-header{top:32px}img{display:block;max-width:100%;height:auto}a{color:inherit;text-decoration:none}button{font:inherit}p{margin:0 0 1.15em}h1,h2,h3{font-family:Manrope,Arial,sans-serif;line-height:1.13;letter-spacing:-.04em;margin:0 0 .55em}h1{font-size:clamp(2.8rem,5.2vw,5.2rem);font-weight:800}h2{font-size:clamp(2.1rem,3.6vw,3.65rem);font-weight:800}h3{font-size:1.35rem;font-weight:800}.container{width:var(--container);margin-inline:auto}.skip-link{position:absolute;z-index:1000;left:12px;top:-80px;background:#fff;padding:12px 18px;border:2px solid var(--purple)}.skip-link:focus{top:12px}:focus-visible{outline:3px solid var(--purple);outline-offset:4px}.eyebrow{text-transform:uppercase;letter-spacing:.16em;font-size:.73rem;font-weight:800;color:#8a38c8;margin-bottom:20px}.section{padding:105px 0}.section-light{background:var(--cloud)}.section-tint{background:var(--lavender)}.section-dark{background:var(--ink);color:#fff}.section-dark .eyebrow{color:#ffa374}.section-intro{max-width:760px;margin-bottom:43px}.section-intro>p:last-child{font-size:1.08rem;color:var(--muted);max-width:660px}.section-dark .section-intro>p:last-child{color:#c8c9d9}
.site-header{position:sticky;top:0;z-index:50;background:rgba(255,255,255,.96);backdrop-filter:blur(16px);border-bottom:1px solid var(--line)}.header-inner{min-height:91px;display:flex;justify-content:space-between;align-items:center;gap:30px}.brand{display:block;flex:0 0 auto}.brand img{width:315px;height:auto}.primary-nav{display:flex;align-items:center;gap:30px;font-size:.91rem;font-weight:700}.primary-nav a:not(.nav-cta):hover,.footer-links a:hover{color:var(--purple)}.nav-cta{background:var(--ink);color:#fff;padding:12px 19px;border-radius:999px;white-space:nowrap}.nav-cta:hover{background:#8f42c5}.menu-toggle{display:none;border:0;background:none;padding:10px;cursor:pointer}.menu-toggle span{display:block;width:26px;height:2px;background:var(--ink);margin:5px 0}
.hero{background:radial-gradient(circle at 80% 14%,#f2d6ed 0,transparent 30%),linear-gradient(145deg,#fff 26%,#f9f1fb 72%,#fdf0e5);overflow:hidden}.hero-grid{min-height:680px;display:grid;grid-template-columns:1.15fr .85fr;align-items:center;gap:70px;padding-block:65px 80px}.hero h1 em{font-style:normal;background:linear-gradient(95deg,var(--purple),var(--coral));background-clip:text;-webkit-background-clip:text;color:transparent}.hero-lead{font-size:1.16rem;color:var(--ink-soft);max-width:610px}.button-row{display:flex;align-items:center;flex-wrap:wrap;gap:12px;margin-top:30px}.button{display:inline-flex;align-items:center;justify-content:center;gap:12px;min-height:52px;border-radius:100px;padding:12px 22px;font-weight:800;font-size:.92rem;border:2px solid transparent;transition:transform .2s,background-color .2s}.button:hover{transform:translateY(-2px)}.button-primary{background:var(--ink);color:#fff}.button-primary:hover{background:#44416f}.button-ghost{border-color:var(--ink);color:var(--ink)}.button-ghost:hover{background:var(--ink);color:#fff}.button-light{background:#fff;color:var(--ink)}.button-outline{border-color:#fff;color:#fff}.button-outline:hover{background:#fff;color:var(--ink)}.hero-proof{display:flex;gap:18px;flex-wrap:wrap;margin-top:42px;color:#626477;font-size:.79rem;text-transform:uppercase;letter-spacing:.11em;font-weight:800}.hero-proof span+span:before{content:'•';color:var(--coral);margin-right:18px}.hero-visual{position:relative;max-width:450px;justify-self:end}.hero-photo{border-radius:220px 220px 32px 32px;overflow:hidden;border:12px solid #fff;box-shadow:var(--shadow)}.hero-photo img{width:100%;aspect-ratio:.77;object-fit:cover;object-position:center 18%}.hero-seal{position:absolute;bottom:30px;left:-70px;background:#fff;border-radius:20px;box-shadow:var(--shadow);padding:12px 20px 12px 12px;display:flex;align-items:center;gap:11px;font-size:.83rem;font-weight:800;max-width:220px;line-height:1.3}.hero-seal img{width:57px;height:57px}
.challenge-grid,.evidence-grid,.books-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}.challenge-card,.service-grid article,.audience-grid article,.project-grid article{border-radius:var(--radius);padding:29px;background:#fff;border:1px solid var(--line)}.challenge-card{box-shadow:0 8px 30px rgba(26,26,60,.04)}.card-number{display:inline-flex;width:45px;height:45px;border-radius:13px;align-items:center;justify-content:center;background:#f8eafb;color:#9447d6;font-weight:800;margin-bottom:30px}.challenge-card p,.service-grid p,.audience-grid p,.project-grid p{color:var(--muted);margin-bottom:0}.source-strip{margin-top:24px;padding:22px 26px;border-left:4px solid var(--purple);background:#fff;border-radius:0 17px 17px 0;display:grid;grid-template-columns:130px 1fr auto;align-items:center;gap:20px;font-size:.85rem}.source-strip p{margin:0;color:var(--ink-soft)}.source-strip a,.evidence-grid a,.project-grid a{color:#7c35b0;text-decoration:underline;text-underline-offset:3px;font-weight:700;white-space:nowrap}.evidence-grid article{border:1px solid rgba(255,255,255,.17);border-radius:var(--radius);padding:30px;background:rgba(255,255,255,.05)}.evidence-grid strong{font:800 3.7rem/1 Manrope,Arial,sans-serif;letter-spacing:-.07em;color:#ffa36f}.evidence-grid h3{margin-top:20px;font-size:1.14rem;letter-spacing:-.02em}.evidence-grid p{font-size:.88rem;color:#d2d2e1;min-height:105px}.evidence-grid a{color:#ffc8a4;white-space:normal;font-size:.82rem}
.service-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:17px}.service-grid article{min-height:300px;background:linear-gradient(160deg,#fff,#fbf9fe)}.service-grid article span{color:#9347c1;font-size:.77rem;font-weight:800;text-transform:uppercase;letter-spacing:.08em}.service-grid h3{margin-top:54px}.split-grid{display:grid;grid-template-columns:.8fr 1fr;gap:90px;align-items:center}.split-grid>div>p:not(.eyebrow){max-width:450px;color:var(--muted)}.check-list,.topic-list{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:1fr 1fr;gap:12px}.check-list li,.topic-list li{background:#fff;border:1px solid #e9dff0;border-radius:15px;padding:20px 20px 20px 48px;position:relative;font-weight:700;font-size:.92rem;line-height:1.4}.check-list li:before,.topic-list li:before{content:'✓';position:absolute;left:20px;color:#9744cf}.text-link{display:inline-block;color:#7836b0;font-weight:800;text-decoration:underline;text-underline-offset:5px;margin-top:12px}.audience-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:17px}.audience-grid article{background:#fbf9fe;min-height:230px}.audience-grid h3{font-size:1.2rem}
.about-section{background:var(--ink);color:#fff}.about-grid{display:grid;grid-template-columns:.8fr 1fr;gap:90px;align-items:center}.about-photo{max-width:450px;border-radius:240px 240px 30px 30px;overflow:hidden;border:10px solid rgba(255,255,255,.13)}.about-photo img{width:100%;aspect-ratio:.8;object-fit:cover}.about-section .eyebrow{color:#ffa374}.about-section p{color:#d6d6e4}.about-section .lead{color:#fff;font-size:1.25rem;font-weight:700}.about-section .button-primary{background:linear-gradient(100deg,#a14cdb,#fd7857);margin-top:18px}.timeline{list-style:none;display:grid;grid-template-columns:repeat(6,1fr);gap:15px;margin:0;padding:0}.timeline li{border-top:3px solid var(--purple);padding:17px 6px 0 0}.timeline strong{display:block;font:800 1.4rem Manrope,Arial,sans-serif;color:#8a3fc6;margin-bottom:8px}.timeline span{color:var(--ink-soft);font-size:.88rem}.project-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:17px}.project-grid article{min-height:270px;display:flex;flex-direction:column}.project-grid article>span{font-weight:800;color:#a553d3}.project-grid h3{margin-top:35px}.project-grid a{margin-top:auto;padding-top:15px;font-size:.85rem}
.books-section{background:linear-gradient(145deg,#f9f4fc,#fff6ee)}.book-card{background:#fff;border:1px solid var(--line);border-radius:var(--radius);padding:20px;box-shadow:0 10px 30px rgba(44,30,60,.07);display:flex;align-items:stretch;gap:20px;min-height:270px}.book-card>img{width:130px;max-width:42%;height:200px;object-fit:contain;align-self:flex-start;box-shadow:0 10px 20px rgba(27,29,57,.13)}.book-card>div{display:flex;flex-direction:column;align-items:flex-start}.book-card h3{font-size:1.1rem;letter-spacing:-.02em}.book-card p{color:var(--muted);font-size:.86rem;line-height:1.45}.book-link{display:inline-flex;align-items:center;justify-content:center;min-height:41px;background:#843cb4;color:#fff;border-radius:30px;padding:8px 15px;font-weight:800;font-size:.78rem;margin-top:auto}.book-link:hover{background:var(--ink)}.topic-list li{min-height:76px;display:flex;align-items:center}.method-section{background:#fff}.method-grid{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:repeat(4,1fr);gap:15px}.method-grid li{background:#f6f2fa;padding:28px;border-radius:var(--radius);min-height:275px}.method-grid span{font:800 2.7rem Manrope,Arial,sans-serif;color:#b45ad5}.method-grid h3{margin-top:35px}.method-grid p{color:var(--muted);font-size:.9rem}.proof-grid{display:grid;grid-template-columns:1fr 1fr;gap:90px;align-items:center}.proof-grid p{font-size:1.1rem;color:var(--muted)}.faq-grid{display:grid;grid-template-columns:.75fr 1fr;gap:90px}.accordion details{border-bottom:1px solid var(--line)}.accordion summary{list-style:none;cursor:pointer;font-weight:800;padding:22px 28px 22px 0;position:relative}.accordion summary::-webkit-details-marker{display:none}.accordion summary:after{content:'+';position:absolute;right:0;color:var(--purple);font-size:1.5rem;line-height:1}.accordion details[open] summary:after{content:'−'}.accordion p{color:var(--muted);padding-right:30px}.final-cta{padding:110px 0;background:linear-gradient(120deg,#202041,#50316f 60%,#803d69);color:#fff;text-align:center}.final-cta .container{max-width:850px}.final-cta .eyebrow{color:#ffd1ae}.final-cta p:not(.eyebrow){font-size:1.13rem;color:#f4eaf4}.final-cta .button-row{justify-content:center}
.site-footer{background:#18182d;color:#fff;padding:70px 0 30px}.footer-grid{display:grid;grid-template-columns:1.5fr .7fr .7fr;gap:60px}.footer-brand img{width:min(100%,390px)}.site-footer p{color:#bfc0d5;font-size:.86rem;margin-top:20px}.footer-links{display:flex;flex-direction:column;align-items:flex-start;gap:12px;font-size:.87rem;color:#e8e8f2}.footer-bottom{display:flex;justify-content:space-between;border-top:1px solid rgba(255,255,255,.13);padding-top:25px;margin-top:60px;font-size:.78rem;color:#adaec5}.mobile-contact{display:none}
@media(max-width:1100px){.brand img{width:255px}.primary-nav{gap:18px}.hero-grid{gap:35px}.service-grid,.audience-grid,.project-grid,.method-grid{grid-template-columns:repeat(2,1fr)}.books-grid{grid-template-columns:1fr 1fr}.source-strip{grid-template-columns:1fr}.evidence-grid article p{min-height:0}}
@media(max-width:780px){:root{--container:min(100% - 32px,1180px)}body.admin-bar .site-header{top:46px}.section{padding:74px 0}.header-inner{min-height:74px}.brand img{width:225px}.menu-toggle{display:block}.primary-nav{display:none;position:absolute;left:0;right:0;top:100%;background:#fff;padding:16px 25px 25px;box-shadow:0 20px 30px rgba(0,0,0,.08);flex-direction:column;align-items:stretch;gap:0}.primary-nav.is-open{display:flex}.primary-nav a{padding:11px}.primary-nav .nav-cta{text-align:center;margin-top:10px}.hero-grid,.split-grid,.about-grid,.proof-grid,.faq-grid{grid-template-columns:1fr;gap:40px}.hero-grid{padding-block:58px 75px}.hero-visual{justify-self:center;max-width:380px;margin:10px 0 0 25px}.hero-seal{left:-35px}.challenge-grid,.evidence-grid{grid-template-columns:1fr}.evidence-grid article p{min-height:0}.timeline{grid-template-columns:repeat(3,1fr)}.books-grid{grid-template-columns:1fr}.footer-grid{grid-template-columns:1fr 1fr}.footer-grid>div{grid-column:1/-1}.mobile-contact{display:block;position:fixed;z-index:40;left:16px;right:16px;bottom:14px;background:#222043;color:#fff;border-radius:50px;text-align:center;padding:13px 18px;font-weight:800;box-shadow:0 10px 30px rgba(15,15,30,.3)}.site-footer{padding-bottom:105px}}
@media(max-width:520px){h1{font-size:clamp(2.45rem,12vw,3.3rem)}.hero-proof{gap:10px}.hero-proof span+span:before{margin-right:10px}.service-grid,.audience-grid,.project-grid,.method-grid,.check-list,.topic-list,.footer-grid,.timeline{grid-template-columns:1fr}.hero-visual{margin-left:10px}.hero-seal{left:-15px;bottom:15px}.book-card{gap:15px;min-height:0}.book-card>img{width:105px;height:158px}.book-card h3{font-size:1rem}.book-card p{font-size:.8rem}.book-link{margin-top:12px}.button-row .button{width:100%}.footer-grid>div{grid-column:auto}.footer-bottom{gap:12px;flex-direction:column}.source-strip{padding:19px}.method-grid li,.project-grid article{min-height:0}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}.button{transition:none}}

.timeline{grid-template-columns:repeat(3,minmax(0,1fr));gap:18px}
.timeline li{min-height:175px;padding:22px 23px;border:1px solid #e8e0ef;border-top:4px solid var(--purple);border-radius:0 0 18px 18px;background:#fff}
.timeline strong{font-size:1.3rem}
.timeline span{display:block;font-size:.92rem;line-height:1.55}
.timeline em{font-style:italic}
.video-section{background:#faf7fc}
.video-grid{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:20px}
.video-item{min-width:0;display:flex;flex-direction:column;padding:12px;border:1px solid #e9e2ef;border-radius:21px;background:#fff;box-shadow:0 10px 27px rgba(35,25,60,.05)}
.video-card{display:block;width:100%;padding:0;border:0;background:transparent;color:var(--ink);text-align:left;cursor:pointer}
.video-poster{position:relative;display:block;overflow:hidden;aspect-ratio:4/5;border-radius:14px;background:linear-gradient(150deg,#633a8b,#df7c68)}
.video-poster img{width:100%;height:100%;object-fit:cover;transition:transform .25s ease}
.video-card:hover .video-poster img{transform:scale(1.04)}
.video-play{position:absolute;top:50%;left:50%;display:grid;place-items:center;width:62px;height:62px;transform:translate(-50%,-50%);border-radius:50%;background:#fff;color:#7633a7;font-size:1.25rem;box-shadow:0 8px 25px rgba(0,0,0,.22)}
.video-card-label{display:flex;flex-direction:column;align-items:flex-start;gap:6px;padding:15px 3px 8px;font-size:.88rem}
.video-card-label strong{font-family:Manrope,Arial,sans-serif;font-size:1rem;line-height:1.38;letter-spacing:-.015em}
.video-card-label span{color:var(--muted)}
.video-youtube{display:inline-flex;align-self:flex-start;margin:auto 3px 3px;color:#7432a5;font-size:.82rem;font-weight:800;text-decoration:underline;text-underline-offset:3px}
.video-dialog{position:fixed;max-width:min(470px,calc(100vw - 24px));max-height:calc(100dvh - 24px);width:100%;margin:auto;padding:49px 13px 13px;border:0;border-radius:20px;background:#11111d;color:#fff;box-shadow:0 25px 90px rgba(0,0,0,.55)}
.video-dialog::backdrop{background:rgba(12,11,28,.82)}
.dialog-close{position:absolute;top:3px;right:14px;border:0;background:transparent;color:#fff;font-size:2rem;line-height:1.25;cursor:pointer}
.video-frame{width:min(100%,calc((100dvh - 100px)*9/16));aspect-ratio:9/16;margin:auto;background:#000}
.video-frame iframe{display:block;width:100%;height:100%;border:0}
@media(max-width:1100px){.video-grid{grid-template-columns:repeat(3,minmax(0,1fr))}}
@media(max-width:780px){.timeline,.video-grid{grid-template-columns:repeat(2,minmax(0,1fr))}}
@media(max-width:520px){.timeline{grid-template-columns:1fr}.timeline li{min-height:0}.video-grid{gap:10px}.video-item{padding:7px;border-radius:14px}.video-poster{border-radius:10px}.video-play{width:48px;height:48px;font-size:1rem}.video-card-label{padding:9px 2px 4px}.video-card-label strong{font-size:.88rem}.video-card-label span{font-size:.75rem}.video-youtube{font-size:.74rem}}
@media(prefers-reduced-motion:reduce){.video-poster img{transition:none}}

.featured-video-section{background:#f8f4fb}
.featured-video-section .section-intro{margin-bottom:30px}
.featured-video-media{position:relative;width:min(100%,980px);aspect-ratio:16/9;overflow:hidden;border-radius:24px;background:#18182d;box-shadow:0 20px 55px rgba(25,27,56,.18)}
.featured-video-trigger{position:relative;display:block;width:100%;height:100%;padding:0;border:0;background:#18182d;color:#fff;cursor:pointer}
.featured-video-trigger img{width:100%;height:100%;object-fit:cover}
.featured-video-trigger:after{content:'';position:absolute;inset:0;background:linear-gradient(0deg,rgba(15,14,32,.68),transparent 52%);pointer-events:none}
.featured-video-trigger .video-play{z-index:1;width:80px;height:80px}
.featured-video-action{position:absolute;z-index:1;left:27px;bottom:24px;font-weight:800;font-size:1.05rem}
.featured-video-media iframe{display:block;width:100%;height:100%;border:0}
.featured-video-section .text-link{margin-top:20px}
@media(max-width:520px){.featured-video-media{border-radius:15px}.featured-video-trigger .video-play{width:56px;height:56px}.featured-video-action{left:16px;bottom:10px;font-size:.82rem}}